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Marketing Professional Job Description - Accounting Software Secrets
15675
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Marketing Professional Job Description

Overview

McWilliams & Associates Inc. seeks an employee (contractor will be considered) to assist in all aspects of the support, development and distribution of marketing and sales materials and activities.  This candidate should possess strong proper grammar usage, proofreading abilities, copywriting abilities, be detail and deadline oriented, and a team player, along with being creative and pro-active. For more information on the company and application instructions, visit http://www.accountingsoftwaresecrets.com/we-are-hiring-join-our-team.

 

Responsibilities:

  • Website edits including newsletter and blog posting production using Drupal and word press
  • Management of Social Media aspect of the company including Linked In, Twitter and Facebook
  • Coordination with content experts for content development
  • Ensure that all information is consistent, easy to understand, and well organized
  • Proofread and edit own work and work of others to improve quality, readability, consistency, and effectiveness of documentation
  • Investigate and then monitor client base to see consistency for developing the “ideal client”
  • Recommendations for improving the effectiveness of online marketing activities
  • Public Relations duties
  • Coordinate link exchanges and article placement
  • Develop opportunities for collaborative activities such as speaking at conferences, offering joint webinars, etc.
  • Actively pursue opportunities for testimonials, success stories and case studies
  • Review web site statistics and make recommendations for pay per click and future content
  • Research to determine missing opportunities
  • Create marketing campaigns and track results of these efforts
  • Draft scripts and coordinate with sales team for consistent messaging
  • Collaborate with entire team for improving the marketing activities of the company
  • Assist with developing clear communication with new clients on how to best work with us
  • Perform other job-related duties as required

Qualifications:

  • Creative problem solver who can develop ideas to discuss and then implement
  • Ability to work with content experts to ensure quality and timely delivery
  • High attention to detail
  • Ability to prioritize, schedule and meet deadlines
  • Project coordination
  • Ability to work effectively independently and as part of a fast-paced, dynamic team
  • Excellent oral and written communication skills including telephone etiquette
  • Statistical review experience
  • Prefer knowledge of PowerPoint, Excel, Word, and Adobe Acrobat
  • Drupal knowledge a plus
  • Camtasia, SnagIt, and graphic knowledge a plus